You are on the website for our Regulation A offering of Props at www.propsproject.com/offering. You are not on the Props Project website at www.propsproject.com. No securities are being offered pursuant to the Regulation A offering on or through the Props Project website at www.propsproject.com.

You have left the website for the Props Offering Circular at www.propsproject.com/offering. No securities are being offered pursuant to the Regulation A offering on or through the Props Project website at www.propsproject.com.

PropsProject

A new way for apps to reward users with a financial stake in the network1

Apps reward and engage their users with Props Tokens.

Users hold Props to get in-app benefits & upside potential.

Watch video

See footnotes at bottom of page

Illustration for Solving the biggest problem in social

AN INDUSTRY-WIDE PROBLEM

Currently, users who contribute time, money, data and energy to apps are not properly rewarded

Illustration for Solving the biggest problem in social

An open-source solution

Props directs value back to the users who create it, aligning network incentives, and boosting user engagement and loyalty

Props is a loyalty program on steroids: on top of in-app benefits, Props turns engagement with the network into a financial stake2

Apps add Props to reward engaged users

Deploy a loyalty rewards program with a killer feature

Use a simple API plug-in; no changes to app’s set up3

Supercharge your network at zero cost4

Currency network effects, across apps5

Start building with Props — it's free

Learn more

Users get in-app benefits &
a financial stake in the network1

  • Earn Props by engaging with your favorite apps

  • Accumulate Props across apps to unlock functionality5

  • The more value a user generates, the more Props they earn

  • Holding Props = stake in the network & upside potential

How do users earn & use Props in apps?

Props Protocol Rewards

Automatically grants tokens to apps based on their verifiable portion of the activity in the Props economy, as transparently and publicly recorded on the PropsChain by independent validators

Apps

Define the type of user activity an app wants to encourage, and reward their relevant users with Props the app earns from the Protocol

Users

Earn for engaging with an app. Users accumulate Props and benefit from in app functionality across participating apps, and the potential financial value of having a stake in the network.

PropsChain & Protocol Rewards Engine

verifiable data7
content, attention, measurable value

Become a PropsChain Validator

Apply

What's new

Props are empowering >1 Million token users & driving engagement across popular apps

Apps that have been integrating Props, for details please see Props Offering Circular

Start earning and using Props by actively engaging with these apps

Earn Props on YouNow Earn Props on CamFrog

Learn more about Props’ impact on the YouNow app KPIs

Read Case Study

In-app benefits of Props vary between apps, and often include:

  • Discounts on in-app items

  • Improved status in the community

  • Free in-app currency every day8

  • Access to exclusive gifts

  • Tipping in Props

See how Props work

Watch Demo

Media

  • Coinbase Custody to List Props Token

    01/08/2019

  • Props Meetup, NYC Blockchain Week 2019

    17/05/2019

  • Intro to Props, NYC Blockchain Week 2019

    05/06/2019

  • Props Announcement - ICO Summit, Zurich

    19/09/2017

  • CEO Adi Sideman speaks at NYSE

    02/10/2017

About Us

The Props Project is intended to empower the people who help digital communities thrive, and create better alignment between app developers and their users. Props’ open-source infrastructure creates a decentralized network of apps operated by independent developers, who share an underlying token, benefiting from collective network effects. Props abstracts blockchain’s technological and regulatory complexity for apps, enabling them to easily plug Props Tokens into any app in the network, in order to grant their users unique benefits and a financial stake in the very networks they help grow. Props is backed by Union Square Ventures, Venrock, Comcast Ventures, Zeev Ventures, and others.

The Props Public Benefit Corporation (PBC) guides the development of the Props open source code and tooling, evengelizes for the Props Network and is responsible for awarding grants to developers, app operators and content creators that adopt Props. The Props project was started in 2017 by YouNow, a live streaming app with 50 million registered users. YouNow launched one of the first digital-currency based two sided economies in the US in 2014, and sold over $75M worth of digital currency to its users, sharing the majority of its revenue with content creators. YouNow was also the first app to integrate Props, followed by five other multi-million user apps that have been integrating Props.

Notable Investors

  • Union Square Ventures

  • Venrock

  • Zeev Ventures

  • Comcast Ventures

  • Chris Dixon

  • CoinFund

  • BlockTower Capital

  • Hashed

  • Kryptonite1

  • Casey Neistat

  • Phil Defranco

  • Nirvana Capital

  • Mind Fund

  • Notation Capital

  • Collaborative Fund

Leadership Team

Adi Sideman

Co-founder, Props PBC
Board Member

Yonatan Sela

Co-founder, Props PBC
Board Member

Peter Watts

CTO

Jonathan Achai

Chief Engineer

Advisors

Jake Brukhman

Founder & Managing Partner, CoinFund

Nick Tomaino

Founder, 1confirmation
Prev: Runa Capital, Token Summit, Coinbase

Doug Petkanics

Founder, Livepeer

John W. Gibbons

CEO, DoneBy
Prev: Head of Movie / TV, Amazon

Manuel Araoz

Co-founder & CTO, Zeppelin

Jim Louderback

CEO, Vidcon

Ryan Sungho Kim

Co-founder & Partner, Hashed

Max Kogler

Founder & CEO, Kognico Prev: Co-founder, MM Capital

Jake Brukhman

Founder & Managing Partner, CoinFund

Nick Tomaino

Founder, 1confirmation
Prev: Runa Capital, Token Summit, Coinbase

Doug Petkanics

Founder, Livepeer

John W. Gibbons

CEO, DoneBy
Prev: Head of Movie / TV, Amazon

Manuel Araoz

Co-founder & CTO, Zeppelin

Jim Louderback

CEO, Vidcon

Ryan Sungho Kim

Co-founder & Partner, Hashed

Max Kogler

Founder & CEO, Kognico Prev: Co-founder, MM Capital