You are on the website for our Regulation A offering of Props at www.propsproject.com/offering. You are not on the Props Project website at www.propsproject.com. No securities are being offered pursuant to the Regulation A offering on or through the Props Project website at www.propsproject.com.

You have left the website for the Props Offering Circular at www.propsproject.com/offering. No securities are being offered pursuant to the Regulation A offering on or through the Props Project website at www.propsproject.com.

News: Props launches first SEC-qualified crypto for consumers

Read TechCrunch Story
PropsProject

A new way for apps to reward users with a financial stake in the network1

Apps reward and engage their users with Props Tokens.

Users hold Props to get in-app benefits & upside potential.

Watch video

See footnotes at bottom of page

Illustration for Solving the biggest problem in social

AN INDUSTRY-WIDE PROBLEM

Currently, users creating content, contributing time, effort and data are not properly rewarded

Illustration for Solving the biggest problem in social

An open-source solution

Props directs value back to the users who create it, aligning network incentives, and strengthening user loyalty

Props is a loyalty program on steroids: on top of in-app perks, Props turns engagement with the network into a financial stake2

Apps add Props to reward engaged users

Deploy a loyalty rewards program with a killer feature

Use a simple API plug-in; no changes to app’s set up3

Supercharge your network at zero cost4

Currency network effects, across apps5

Start building with Props — it's free

Learn more

Users get in-app benefits &
a financial stake in the network1

  • Earn Props by engaging with your favorite apps

  • Accumulate Props across apps to unlock functionality5

  • The more value a user generates, the more Props they earn

  • Holding Props = stake in the network & upside potential

How do users earn & use Props in apps?

Props Protocol Rewards

Automatically grants tokens to apps based on their verifiable portion of the activity in the Props economy, as transparently and publicly recorded on the PropsChain by independent validators

Apps

Define the type of user activity an app wants to encourage, and reward their relevant users with Props the app earns from the Protocol

Users

Earn for engaging with an app. Users accumulate Props and benefit from in app functionality across participating apps, and the potential financial value of having a stake in the network.

PropsChain & Protocol Rewards Engine

verifiable data7
content, attention, measurable value

Become a PropsChain Validator

Apply

What's new

Props are empowering users & driving engagement in the YouNow video app

Start earning and using Props on YouNow

Stream yourself playing video games

Broadcast yourself, or join others on camera as a guest

Actively and regularly watch and interact

Financially support & promote content creators6

Learn more about Props’ impact on the YouNow app KPIs

Read Case Study

In-app benefits of Props on YouNow8

  • Improved status in the community

  • Free in-app currency every day7

  • Access to exclusive gifts

  • Discounts on in-app items

  • Tipping in Props

Media

  • Coinbase Custody to List Props Token

    01/08/2019

  • Props Meetup, NYC Blockchain Week 2019

    17/05/2019

  • Intro to Props, NYC Blockchain Week 2019

    05/06/2019

  • Props Announcement - ICO Summit, Zurich

    19/09/2017

  • CEO Adi Sideman speaks at NYSE

    02/10/2017

About Us

Props is an open-source project intended to tokenize the digital economy. Currently, we are connecting a network of apps, and we’ve been developing a platform to reward the people who help digital communities grow. The Props Token is designed to be the underlying currency of a decentralized network of apps for end-users to create, consume and engage with content and services. The Props Blockchain and smart contracts on the Ethereum blockchain serve as the enabling infrastructure for a network operated by multiple independent developers who share some data and a currency, benefitting from collective network effects.

The Props Public Benefit Corporation (PBC) guides the development of the Props open source code and tooling, evengelizes for the Props Network and is responsible for awarding grants to developers, apps operators and content creators that adopt Props. The Props project was started by YouNow, a live streaming app with 46 million users, in 2017. YouNow launched one of the first digital-currency based two sided economies in the US in 2014, and sold over $70M worth of digital currency to its users, sharing the majority of its revenue with content creators. YouNow is also the first app to integrate Props, followed by two other multi-million user apps that publicly announced their adoption of Props.

Notable Investors

  • Union Square Ventures

  • Venrock

  • Zeev Ventures

  • Comcast Ventures

  • Chris Dixon

  • CoinFund

  • BlockTower Capital

  • Hashed

  • Kryptonite1

  • Casey Neistat

  • Phil Defranco

  • Nirvana Capital

  • Mind Fund

  • Notation Capital

  • Collaborative Fund

Leadership Team

Adi Sideman

Props Co-founder

Yonatan Sela

Props Co-founder

Eran Kalmanson

CTO

Shehab Hamad

Head of Product

Jake Branzburg

Head of Marketing

Alejandro Moreno-Paz

Head of Finance

Peter Watts

Head of Platform

Advisors

Jake Brukhman

Founder & Managing Partner, CoinFund

Nick Tomaino

Founder, 1confirmation
Prev: Runa Capital, Token Summit, Coinbase

Doug Petkanics

Founder, Livepeer

Manuel Araoz

Co-founder & CTO, Zeppelin

Jim Louderback

CEO, Vidcon

Ryan Sungho Kim

Co-founder & Partner, Hashed

Max Kogler

Founder & CEO, Kognico Prev: Co-founder, MM Capital

Jake Brukhman

Founder & Managing Partner, CoinFund

Nick Tomaino

Founder, 1confirmation
Prev: Runa Capital, Token Summit, Coinbase

Doug Petkanics

Founder, Livepeer

Manuel Araoz

Co-founder & CTO, Zeppelin

Jim Louderback

CEO, Vidcon

Ryan Sungho Kim

Co-founder & Partner, Hashed

Max Kogler

Founder & CEO, Kognico Prev: Co-founder, MM Capital